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Paweł
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Japanese Language New Site Design

My name is Paweł, I’m a product designer at Stack Exchange. I’m super happy for you, because the process of graduation is about to be concluded! Congratulations to all of you!

New Design

The new design comes with a few perks. It will give you your own unique theme that reflects your topic, culture & community. This will help brand your site as unique, even while you share common elements with other sites that show you are part of a bigger Stack Exchange family.

Design Concept

Pattern

Most Stack Exchange communities are formed around a topic, product or idea. Japanese Language Stack Exchange is unique in that it has formed not around any of those — it's about language. Language is something on another level, maybe even abstract. Because when you think about it, how can you define language? There's no one person that came up with language, but on the other hand all people (who are speaking that language) have influence of its form and way it's used. In this respect, it's very much like a SE community.

Our biggest inspiration for this design was Japanese textile art, which often uses both geometric and linear patterns. Both are very structured & organic at the same time which makes it unique and recognizable.

What about the logo?

For the logo, we wanted to convey the linear elegance of Japanese writing systems. Again, we took some inspiration from textile art but we worked hard to make it very simple & minimalistic, yet recognizable.

So here it is!

Logo

Color Scheme

Color Scheme

SWAG

Here are some examples of how it can be used elsewhere to strengthen the visual identity.

T-shirts

T-shirt

Stickers

Sticker

Notebooks

Notebook

Overall Site Design

Here’s what you were waiting for…

Home

Home

Question

Question

We believe the design and branding work very well for this community. It’s unique and captures the right mood. We’d love to hear your feedback, and if it proposes no major design changes, we’ll launch the new site design very soon.

Paweł
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